PORTRAITS OF HUMANITY
On living, working and sharing
In this new SCOUT MEN 23: report, we find innovative solutions to new ways of living, working and outfitting. Creative, sustainable, wearable. There’s a positive approach to design, sourcing, styling and merchandising. Showcasing products and looks for new flexi-home / office / smart wear. Plus sustainable sports and casuals and everyday essentials, be it simple and less wasteful, to special, off-the-radar fashion that’s unique and special. The mantra is ‘less-is-more’ with a new sense of humanity and honesty to everything we do, evolving menswear and merchandising from past seasons with a fresh, real and joyous story to tell. SCOUT has everything covered to make your research, products and brand the best it can be.
Our BIG picture pointers and MACRO references show you the thinking and research behind the overall vison of the season. Use these to start your own journey. The destination is clear: from eco-escapes and holistic, fluid H20 lifestyles, mindful, nurturing and colourful environments; to exciting, alternative nocturnal ways of living.
MEN 23: Printed hardcopy report with fully swatched concepts and analysis. Then the COMPLETE version including factsheet/lifestyle, styling, prints + VM pages is online only. This COLOUR + CONCEPT report is part of the MEN 23: report, and is also available as a printed hardcopy book, fully swatched.
