• Scout WOMEN 23:24 | Colour & Concept AW 23/24
 

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Scout WOMEN 23:24 | Colour & Concept AW 23/24

DARE TO BE DIFFERENT


In this brand new SCOUT 23:24 report, we evolve and revaluate past seasons’ design solutions with innovative ideas, styling and materials. Everything is changing and moving, just like planet Earth. But the pace is slowing, giving us a little more time to breathe and contemplate what’s next, what’s real, what’s new and important. A challenge to be faced by all, from sourcing and manufacturing, to buying and selling. The cycle of life is one of constant change and renewal. Bring it on.


SCOUT unlocks the BIG picture MACRO CODES to envisage the thinking and research behind the overall vision of the season. Use these as starting points for further research and womenswear design development. The messages are loud and clear: dare to be different, remake / remodel, whimsical or wonderment, monumental and experimental.


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